Stop 04 of 08 · Around the charger

What does a site host gain from charging?

About 6 min · 3 questions ·

Saturday
The situation

The DIY store's manager watches a driver plug in and walk inside. Twenty-five minutes later the driver returns with a basket of tools.

The store does not run the charger. It owns the car park.

The questionWhat does the store get out of the charger?

Three arrangementsHow site hosts take part
LeaseA fixed rent, little risk.
  1. Landbays and space
  2. Operatorbuilds and runs
  3. Rentfixed per year
Revenue shareA share of sales, shared risk.
  1. Landbays and space
  2. Operatorbuilds and runs
  3. Shareper kWh or per session
Own operationAll revenue, all risk.
  1. Landown car park
  2. Hostbuilds, buys services
  3. Revenueall of it

Which arrangement fits depends on how much risk and work the host wants.

Customers who stay

For many hosts, the charger's main value is not its revenue but its effect: drivers who charge stay longer and spend more, and choose the site over another. Supermarkets, DIY stores, hotels and restaurants use chargers to attract customers, and some offer cheaper or free charging to them.

Where cars charge, and for how long, is explained in Charging infrastructure, stop 05.

What the host gives

  • Space: bays that are not available for normal parking, and space for chargers and a transformer.
  • Time: a often running ten years or more, so the operator can pay off the investment.
  • Access: opening hours, lighting, signage and, ideally, access at all times.

Check your understanding

3 questions. Answer all of them to complete this stop. Each answer explains itself.

01Question 1 of 3

In a lease arrangement, what does the site host receive?

02Question 2 of 3

Why do retailers often welcome chargers on their car park?

03Question 3 of 3

Why are leases for charging sites often long?

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